This video lecture is about the Trends that are driving Digital Marketing. Introduction to Digital Marketing has been given.
5 D’s of Digital Marketing are:
1) Digital Devices
2) Digital Platforms
3) Digital Media
4) Digital Data
5) Digital Technology
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Trends that are driving Digital Marketing have been explained in five points, which are:
1) Converting the marketing into sales
2) Interaction with customers
3) Cost Friendly
4) Targeted Reach
5) Fair Play
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